Title: Social Media Share Buttons &#8211; Socialized
Author: Tessa (they/them), AuRise Creative
Published: <strong>31 Bealtaine, 2019</strong>
Last modified: 9 Aibreán, 2025

---

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![](https://ps.w.org/socialized/assets/banner-772x250.png?rev=2098955)

![](https://ps.w.org/socialized/assets/icon-256x256.png?rev=2098956)

# Social Media Share Buttons – Socialized

 By [Tessa (they/them), AuRise Creative](https://profiles.wordpress.org/tessawatkinsllc/)

[Download](https://downloads.wordpress.org/plugin/socialized.4.1.1.zip)

[Live Preview](https://ga.wordpress.org/plugins/socialized/?preview=1)

 * [Details](https://ga.wordpress.org/plugins/socialized/#description)
 * [Reviews](https://ga.wordpress.org/plugins/socialized/#reviews)
 *  [Installation](https://ga.wordpress.org/plugins/socialized/#installation)
 * [Development](https://ga.wordpress.org/plugins/socialized/#developers)

 [Support](https://wordpress.org/support/plugin/socialized/)

## Description

Socialized adds social media sharing buttons to your posts, pages, and custom post
types that are automatically integrated with Google Analytics using campaign parameters.
When a user shares your post using these buttons, they can share a vanity URL that
is either automatically generated or customized by you and is specific to that button.
When another user on social media then clicks on that shared link, the vanity URL
redirects them to your page with analytics tracking automatically.

By adding campaign parameters to the destination URLs, you can collect information
about the overall efficacy of these campaigns, and also understand where the campaigns
are more effective. For example, your “Summer Sale” campaign might be generating
lots of revenue, but if you’re running the campaign on several social media platforms,
you’ll want to know which of them is sending you the customers who generate the 
most revenue. Or if you’re running different versions of the campaign via email,
video ads, and in-app ads, you can compare the results to see where your marketing
is most effective.

The campaign parameters that are automatically added are sent to Google Analytics
when a user clicks on one of the shared links, and the related data is available
in the campaigns reports. Below is a list of the campaign parameters that are added
and their possible values:

 * `utm_id` – value: `socialized`
 * `utm_source` – possible value(s): `facebook` | `twitter` | `linkedin` | `bluesky`
   | `pinterest` | `email` | `vanity-url`
 * `utm_medium` – possible value(s): `social` | `email` | `vanity-url`
 * `utm_content` – possible value(s): `socialized-share-link`
 * `utm_campaign` – value: `socialized` | or define in _Settings_
 * `utm_term` – value: Defined by typing in the text field in the metabox on the
   post or page | or the “Focus keyphrase” by Yoast SEO
 * `utm_creative_format` – value: `user-share-link`
 * `utm_marketing_tactic` – value: `prospecting`

#### Shortened URLs

This plugin can automatically shorten your URLs _without_ using any external URL
shortener services or APIs! This makes it so _your_ website’s domain is still the
one being shared. You can also customize your short URLs.

Your permalink struture will not be affected. The randomly generated vanity URLs
are automatically created when you save the post. [Learn more](https://support.google.com/analytics/answer/1033863)
about custom campaigns in Google.

#### Analytics Ready

When users click on your shortened URLs that get shared out in the wild, they automatically
have customized parameters assigned. Google Analytics 4 automatically picks up on
the UTM parameters but other analytics platforms like Piwik, Matomo, and any other
home-grown platform!

#### Performance Friendly

All images have been optimized, minified JS and CSS, and you can choose to disable
FontAwesome if your site is already loading it. JavaScript loads in the footer either
asynchronously or with deferred loading to prevent impacting your site’s performance
score.

#### Simple HTML & CSS

If you want to customize the look and feel, the HTML and CSS are very simple so 
that they can be easily overridden by you.

## Screenshots

 * [[
 * An example of the social media sharing buttons being displayed vertically along
   the left side of the post content.
 * [[
 * An example of the social media sharing buttons being displayed veritcally along
   the right side of the post content.
 * [[
 * An example of the social media sharing buttons being displayed horizontally across
   the top of the post content.
 * [[
 * An example of the social media sharing buttons being displayed horizontally across
   the bottom of the post content.
 * [[
 * The default appearance of the social media sharing buttons using images. There
   is no hover state.
 * [[
 * The default appearance of the social media sharing buttons using FontAwesome 
   icons. When active, focused, or hovering over a button, the icon animates to 
   be rounded. E.g. the Bluesky button. Title attributes offer accessibility.
 * [[
 * The default appearance of the social media sharing buttons as text links. When
   active, focused, or hovering over a button, the button animates the background
   and text colors to swap.
 * [[
 * The Socialized plugin metabox when creating/editing a post. This screenshot shows
   it with [Gutenberg] Blocks enabled but it is also compatible with Classic WordPress.
 * [[
 * The display settings allows you to control where you want the buttons to display
   in regards to the content, what type of button to use, and whether or not you
   want to load FontAwesome.
 * [[
 * The Sharing Platforms settings allows you to individually disable or enable the
   sharing buttons.
 * [[
 * The Link Tracking settings allows you to customize the `utm_campaign` parameter
   and other related settings.
 * [[
 * The Advanced Settings allows you to address a known bug with sticky elements,
   whether to use the shortlinks, and define which post types to apply this functionality
   to.
 * [[
 * The backend also features a list of all sharable items and their current analytics
   if you don’t have an external one being used.
 * [[
 * The about page in the backend.
 * [[
 * If adding the plugin to an existing site, this button will generate shortlinks
   for all of those posts. Also useful if modifying which post types to apply this
   to.
 * [[
 * Acquisition report in Google Analytics identifies sources of traffic from the
   people that arrived by clicking on links shared by users on their respective 
   platforms. Traditionally, when people share the default URL or permalink, this
   traffic goes untracked.

## Installation

There are three (3) ways to install my plugin: automatically, upload, or manually.

#### Install Method 1: Automatic Installation

Automatic installation is the easiest option as WordPress handles the file transfers
itself and you don’t need to leave your web browser.

 1. Log in to your WordPress dashboard.
 2. Navigate to **Plugins > Add New**.
 3. Where it says “Keyword” in a dropdown, change it to “Author”
 4. In the search form, type `TessaWatkinsLLC` (results may begin populating as you
    type but my plugins will only show when the full name is there)
 5. Once you’ve found my plugin in the search results that appear, click the **Install
    Now** button and wait for the installation process to complete.
 6. Once the installation process is completed, click the **Activate** button to activate
    my plugin.
 7. After this plugin is activated, see below for additional instructions for setup.

#### Install Method 2: Upload via WordPress Admin

This method is a little more involved. You don’t need to leave your web browser,
but you’ll need to download and then upload the files yourself.

 1. [Download my plugin](https://wordpress.org/plugins/socialized/) from WordPress.
    org; it will be in the form of a zip file.
 2. Log in to your WordPress dashboard.
 3. Navigate to **Plugins > Add New**.
 4. Click the **Upload Plugin** button at the top of the screen.
 5. Select the zip file from your local file system that was downloaded in step 1.
 6. Click the **Install Now** button and wait for the installation process to complete.
 7. Once the installation process is completed, click the **Activate** button to activate
    it.
 8. After this plugin is activated, see below for additional instructions for setup.

#### Install Method 3: Manual Installation

This method is the most involved as it requires you to be familiar with the process
of transferring files using an SFTP client.

 1. [Download my plugin](https://wordpress.org/plugins/socialized/) from WordPress.
    org; it will be in the form of a zip file.
 2. Unzip the contents; you should have a single folder named `socialized`.
 3. Connect to your WordPress server with your favorite SFTP client.
 4. Copy the folder from step 2 to the `/wp-content/plugins/` folder in your WordPress
    directory. Once the folder and all of its files are there, installation is complete.
 5. Now log in to your WordPress dashboard.
 6. Navigate to **Plugins > Installed Plugins**. You should now see my plugin in your
    list.
 7. Click the **Activate** button under my plugin to activate it.
 8. After this plugin is installed and activated, see below for additional instructions
    for setup.

#### After Plugin Activation

 1. Navigate to **Tools > Socialized** to change any _global settings_ to fit your 
    needs.
 2. When creating new posts or editing existing ones, use the meta box to configure
    settings specific to that post.
 3. Publish your post to see the buttons on the page.

## FAQ

### What platforms are supported?

Facebook, X (formerly Twitter), LinkedIn, Bluesky, Pinterest, email, and copying
to clipboard (for sites with SSL enabled) are supported.

### Can I change the name of the campaign?

Yes! You can change the name of the campaign, or the value of `utm_campaign`, from
the plugin settings page.

### Can I change the vanity URL?

Yes! When a new post is created, a random string will be generated for that post,
but you can edit it to be whatever you want. However, it will be suffixed with a
dash and a character to recognize the platform and map it to the correct campaign
parameters.

### Does this affect my page’s URL, permalink, or canonical URL?

No. This won’t have any effect on your page’s URL, permalink, permalink settings,
or canonical URL. The vanity URL is simply another way of getting to your page but
with the added Google campaign parameters automatically added. This plugin does 
not create any new pages, only redirects, so there won’t be any duplicate content
issues.

### Does this affect my page’s SEO or “page rank”?

It will not harm your page’s SEO. Since the vanity URLs redirect using 301 permanent
redirects, the “page rank” is transferred to your original page, preserving your
SEO value.

### Does this affect my domain authority?

Yes, but in a good way! Using a URL shortener service like bit.ly or TinyURL gets
a miniscule amount of “domain authority” when pages are redirected through their
domains since it is ultimately their URL that gets shared on other websites. You
actually gain this bonus back when it is your domain that gets shared instead.

### How does it choose an image to share on Pinterest?

If there is an image in the content of your article, it will find the first one 
and use that. Otherwise, it will fall back to using the featured image. If no image
is associated with the article, then Pinterest will display all of the images found
on the page, allowing the user to select which they want to use.

### What icons do you have?

You can choose between lossless PNG images, [Font Awesome](https://fontawesome.com/?ref=socialized-wordpress-plugin)
icons, or text. The HTML is simple so you can easily change the appearance with 
CSS.

### Is this compatible with the Yoast SEO plugin?

Yes! If you leave the “Campaign Term” blank in the metabox on your page, the `utm_term`
value will default to your page’s “focus keyphrase” in Yoast SEO’s metabox.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Social Media Share Buttons – Socialized” is open source software. The following
people have contributed to this plugin.

Contributors

 *   [ Tessa (they/them), AuRise Creative ](https://profiles.wordpress.org/tessawatkinsllc/)

“Social Media Share Buttons – Socialized” has been translated into 1 locale. Thank
you to [the translators](https://translate.wordpress.org/projects/wp-plugins/socialized/contributors)
for their contributions.

[Translate “Social Media Share Buttons – Socialized” into your language.](https://translate.wordpress.org/projects/wp-plugins/socialized)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/socialized/), check
out the [SVN repository](https://plugins.svn.wordpress.org/socialized/), or subscribe
to the [development log](https://plugins.trac.wordpress.org/log/socialized/) by 
[RSS](https://plugins.trac.wordpress.org/log/socialized/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 4.1.1

**Release Date: April 9, 2025**

 * Fixed a bug for email sharing that double-encrypted the shared URL (ticket WP-
   1019).
 * Updated the FontAwesome handle to remove the extra hyphen so it reads “socialized_fontawesome”
   instead of “socialized_-fontawesome”

#### 4.1.0

**Release Date: March 5, 2025**

 * Updated FontAwesome assets to version 6.7.1
 * Added Bluesky sharing button
 * Fixed a bug for Pinterest sharing that would sometimes try to send the text “
   No image available” instead of an empty string.

#### 4.0.0

**Release Date: September 27, 2023**

 * Updated FontAwesome assets to version 6.4.2
 * Updated Twitter icon to X
 * Updated backend admin logo and UI to match other AuRise Creative plugins
 * Overhauled plugin code to be more consistent with other AuRise Creative plugins
 * Values for the checkbox/switch plugin options are now stored as `1` or `0` instead
   of the strings `true` and `false`. DB will update automatically when updating
   to this version or later.
 * Option to individually show or hide the different platforms are now available
   in the settings
 * Filter added to `get_the_excerpt` to remove the text generated by Socialized 
   from appearing
 * Using aria-hidden attribute on the “Copied!” tooltip for the vanity URL to improve
   accessibility
 * added `utm_id` paramter with the value of `socialized` to all redirecting URLs
   for Google Analytics 4
 * added `utm_creative_format` paramter with the value of `user-share-link` to all
   redirecting URLs for Google Analytics 4
 * added `utm_marketing_tactic` parameter with the value of `prospecting` to all
   redirecting URLs for Google Analytics 4
 * Displays the query in the backend
 * Removed /languages folder in plugin to use WordPress Translate instead

#### 3.0.4

**Release Date: July 21, 2023**

 * Update: marked the plugin ready for WordPress core version 6.3
 * Update: updated the `wp_register_script()` and `wp_enqueue_script()` functions
   to load assets with `async` and `defer` attributes

#### 3.0.3

**Release Date: October 27, 2022**

 * Fix: Added the `nofollow` value to the `rel` attribute for frontend sharing links
   to help reduce unnecessary crawling by search engines.

#### Older Releases

Please see our [additional changelog.txt file](https://plugins.trac.wordpress.org/browser/socialized/trunk/changelog.txt)

## Meta

 *  Version **4.1.1**
 *  Last updated **1 bhliain amháin ago**
 *  Active installations **10+**
 *  WordPress version ** 5.8 or higher **
 *  Tested up to **6.7.5**
 *  PHP version ** 5.6.20 or higher **
 *  Languages
 * [English (US)](https://wordpress.org/plugins/socialized/) and [Spanish (Mexico)](https://es-mx.wordpress.org/plugins/socialized/).
 *  [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/socialized)
 * Tags
 * [analytics](https://ga.wordpress.org/plugins/tags/analytics/)[FontAwesome](https://ga.wordpress.org/plugins/tags/fontawesome/)
   [share](https://ga.wordpress.org/plugins/tags/share/)[share buttons](https://ga.wordpress.org/plugins/tags/share-buttons/)
   [social media](https://ga.wordpress.org/plugins/tags/social-media/)
 *  [Advanced View](https://ga.wordpress.org/plugins/socialized/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/socialized/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/socialized/reviews/)

## Contributors

 *   [ Tessa (they/them), AuRise Creative ](https://profiles.wordpress.org/tessawatkinsllc/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/socialized/)

## Donate

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 [ Donate to this plugin ](https://just1voice.com/donate/)